Online Video Production Blog

Onscreen text helps tell your story. Using a location super (superimposed text) sets the scene and saves the narration for other relevant points. Displaying an interviewee's name and title at the bottom of the screen reminds viewers who this person is. Using onscreen bulleted points reinforces your message. Titling is essential to any video production.

The templates that come supplied with Adobe Premiere Pro can save hours of time, if you can find one that is exactly to your liking find one you like, change it, then save it as a template for later use.

Two fun and simple techniques: playing a clip backward and changing its speed. Consider the possibilities; Kids diving out of a pond, a bowler retrieving his delivery, and a reverse replay of an explosive building demolition. Combine that with slow motion, or speed things up and you can add drama or humor.

You also can use a freeze frame as an effective way to close a segment or an entire production. For instance freeze the final frame and then fade to black.

Adobe Premiere Pro ships with over 90 effects, and dozens more are available from third-party providers. Rarely will you use more than a few in any project and like transitional effects often "less is best". That said on many occasions I have completed a project where every clip has at least one effect applied but it is usually a subtle color correction or brightness and contrast control.

You apply video effects simply by dragging and dropping them to a clip on a sequence or in the Effect Controls window. You can add multiple video effects to a single clip. Doing so can produce surprising and unpredictable results; the order in which you apply effects can also greatly effect the end result. Effects interact differently when applied in a different order